CXPA Finland Webinar: What Is The Role Of CX/EX In These Times?


As the whole business world is transforming, with businesses both emerging and some shutting their doors, to mandatory distance working taking place for many of us, as well as business communications and interactions moving fully digital, all of us are faced with great uncertainty. We believe this is an opportunity to learn and see things from new perspectives. Ian Golding, Global Customer Experience Specialist at Customer Experience Consultancy, together with Sirte Pihlaja, Head of Team at CXPA Finland and CEO at Shirute are here to provide you with their best expertise in CX as well as their take on the role of CX/EX during these times.

Ian Golding, the world-renowned CX speaker, has been part of our CX Masterclasses and shared his knowledge and know-how in the most engaging ways. Ian is CCXP certified, and has the Lean Six Sigma Master Black Belt. He has spent over twenty years in business improvement, working hard to ensure that the businesses he works for are as customer-oriented as possible. Ian has worked across multiple industries including retail, financial services, logistics, telecoms and pharmaceuticals and has deployed Customer Experience tools and methodologies all over the world – in 44 countries at the latest count.

Sirte Pihlaja is the founder of the first Customer Experience Agency in Finland, and heads the activities of CXPA Finland. She is a CX/EX expert with solid coaching skills, having advised businesses around the globe for over 25 years to differentiate themselves by excelling from tthe people experiences point of view. Sirte is a sought-after designer, keynote speaker, facilitator, blogger and chairperson, who is a familiar face in international influencer seminars and CX/EX awards judging panels.

Let us know if you want to ask or hear something related to the theme, and send us your questions before the webinar through our feedback form. We aim to cover as many questions sent in as possible during the webinar.

The webinar will be hosted by Sirte Pihlaja.

We warmly welcome you to join our webinar and discussion!


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